The Power of the Portrait:
Portraits, Self Portraits and Identity
Experiment with different layouts and designs.
Use black and white and colour, text, illustration, double exposure etc.
Planning your Personal Investigation for
Digital Design
Your Personal Investigation - 60% of your final grade.
Year 13 emphasis in this early stage is on building skills that can be revisited and explored in future units. If its got curiosity stamped all over it we will encourage you to explore it further.
You will devise with guidance your own programme of study based on a chosen theme. We ask you to focus and build on your strengths as you plan an ambitious exploration of photography in all its alternative forms. Within this investigation you are required to complete a Related Study.
Course breakdown &
Assessment objectives
You will work on this until January 2021
Your Related study -
Is an essay of between 1000-3000 words. It must be Harvard referenced and have a bibliography.
Choose something you are genuinely interested in......
It is an investigation that should be sustained and be around 1000 -3000 words long . How do you plan to present your personal study... Don't just produce an essay...a weak submission in the format of an essay will come across as an after thought and last minute.
​Your writing should reflect your creative nature: Provide subtle insights into your thinking, provoke interest; tempt curiosity. Use quotes and challenging questions to engage the reader.
Plan your study by coming up with a question or an enquiry to help you focus the point to your study.
The best way to do this is to pick a genre or particular subject matter that you find inspiring and develop this into a question or enquiry…
Example Related Study
How to Harvard reference
As you did for your Photography Personal Investigation you must write a Statement of Intent
Create a word document of 500 words that gives a detailed outline of the subject you would like to explore further and how you will investigate it.
You must address the following questions:
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Which topic would you like to explore? (look at the links below to help you)
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What have you enjoyed so far and how will you use this in your work remeber Formal elements such as colour, tone, texture, shape and form in relation to your chosen topic.
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Are there any Genres/Techniques/Artists you have studied so far that will be included? (think back to your timeline)
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Who is your possible target audience?
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How will ideas, feelings and meanings be conveyed and interpreted in the images you create?
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What could your final outcome be:
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• Image and Typography Posters (Film or Campaign) • Illustration/Bookcovers • Advertising Campaign • Fashion lookbook/Magazine layout design • Packaging • Editorial/Web Design • Signage and Branding
Possible ideas for your Personal investigation:
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Community Art project - Mural/public art or design piece
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Image and Meaning - Awareness campaign
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Fashion Design - Logo/brand design, clothing print designs, skateboard deck designs, lookbook/catalogue and web design.
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Rebranding - Choose an event, festival or company to rebrand
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Advertising Campaign - Choose an object (perfume bottle, drink or food packaging, footware, cothing etc) and create an advertising campaign based around it.
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Packaging - Choose something you think needs to be redesigned for a new target market and create packaging designs.